The Emotional Integrity Index
The EII is a certification system that measures how ethically and safely digital products treat their users.
Unlike metrics focused on clicks or growth, EII evaluates whether technology respects human wellbeing.
[ Launching Q3 2024 ]
Focus on actual safeguards, not just intentions.
Provide transparency, accountability, and independent review.
Establish a recognizable trust badge for ethical digital experiences.
Core Principles
Manipulation Tactics
Consent Violations
Neurodivergent Safety
Attention Hijacking
Data Ethics
Sensory Overload
Autonomy Protection
Regulatory Compliance
Eight Dimensions of Ethical Treatment
Submit Evidence — Product walkthrough & documentation.
Independent Review — Certified auditor scoring.
Score & Guidance — Receive a remediation roadmap.
Badge & Monitoring — Products listed in directory and monitored for changes.
The Goal: To give users a clear safety standard and help companies
build tech that protects people as much as it serves them.